Monday, February 1, 2010

On the 1st day of February

Ah February...

The month of frantic planning for that one perfect evening where love is in the air and  Louis Armstrong's "Wonderful World" plays over and over in your head.

Don't misunderstand me, I love Valentine's Day. I just find the needless worrying about whether he'll like this or she'll like that to be pointless.

When I think of February, my mind fills with hearts, cupids, and red and pink all around. But above all, two concepts hang in the air, overshadowing all the corporate hubbub: Love and Sex.

So for the month of February I'll be posting on these two topics. The first 14 days will consist of postings about all the wonders of love, with the remaining 14 days focused on sex.
`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~`~

So let's get to the love!

Throughout the ages philosophers, poets, and the average Joe have all wondered about what love is, what it means, and if it even exists. Webster has a few definitions for love.

  1. (a) a strong affection for another arising out of kinship or personal ties attraction based on sexual desire; affection and tenderness felt by lovers; affection based on admiration, benevolence, or common interests (b)an assurance of love 
  2. warm attachment, enthusiasm, or devotion
  3. (a) the object of attachment, devotion, or admiration ; (b) a beloved person
  4. (a) unselfish loyal and benevolent concern for the good of another; the fatherly concern of God for humankind; brotherly concern for others; (b) a person's adoration of God
  5. a god or personification of love
  6. an amorous episode
  7. the sexual embrace
  8. a score of zero
So first comes emotions, then sex, then...tennis?

We might not have all the answers, but we sure do know one thing: Love makes us feel great. It's like a drug, whether mentally, chemically or emotionally induced, and we are hopeless junkies with no chance of recovery.

Companies capitalize off of this feeling through television and print ads. While some may find that abhorrent, it's pretty effective. So, to ring in the love fest I propose Two Weeks Of Love, 14 days filled with romantic and funny ads about love, couples, and Valentine's Day. Today is day # 1 and here is your ad:

Happy Valentine's Day from Amstel

Typically I'm not a fan of beer commercials because their humor is rather crude, but I like this one. We all know that the people we date are not perfect and they will do things that may annoy us at times, but they still care...in their own special way.

Even though this ad shows men singing to their wives/girlfriends it is not targeted at women. It's still humor for men (which some of us women happen to chuckle along to). For men, there is a feeling of camaraderie. They are not in this Valentine debacle alone; there are men all around the world pandering to the commercialism of Valentine's Day.

Since that one wasn't too romantic here's another video: Post-it Love

Although it's not a commercial, it would be perfect as one (except for the amount of time it takes to build up).

Enjoy your first day of February!

x,
Chace

P.S. I started a new blog so I can talk about other things while this project is going on. Check it out, it's called The Faux-hattanite

1 comment:

  1. I can't say I'm a fan of the beer commercial. But the post it note commercial was awesome! The fact that someone can think ahead enough to be able to arrange all of those post its to look like that... and I love how all of it is accomplished without the use of a spoken word.

    ReplyDelete